Advertising Optimizer in Latin America

Descripción de la oferta

Job Responsibilities:
Account operation: Responsible for managing promotional accounts through various channels to ensure smooth advertising placement, with experience in advertising on platforms such as GOOGEL FACEBOOK INS in Latin America.
Copywriting: Responsible for writing creative copy and promotional page copy to enhance the attractiveness and click through rate of advertisements.
Data analysis: Create advertising reports, analyze data to optimize advertising effectiveness.
KPI assessment: Responsible for assessing key performance indicators such as data volume, data cost, and return on investment.
• Communication and coordination: Coordinate with business personnel and customers to understand product attributes, KPI requirements, and provide real-time feedback on effectiveness.
Advertising strategy planning: Develop a reasonable advertising placement strategy, including testing cycles, budget arrangements, account structure construction, and advertising creative ideas.
• Copywriting and Material Optimization: Responsible for optimizing the direction and title of the materials to increase the click through rate (CTR) of the advertisement.
Data monitoring and reporting: Regularly monitor data and conduct periodic reports, such as daily reports, weekly reports, monthly and quarterly summaries.

Job requirements:
Educational background: Bachelor's degree or above.
Channel experience: Rich practical experience in channel accounts such as Google, Facebook, and Instagram in Latin America.
Logical thinking: Possess data analysis skills and the ability to scientifically formulate advertising strategies.
Cost awareness: Strong cost awareness, able to control advertising budgets.
Proficient in tools: Proficient in using tools such as Excel for data analysis.
Copywriting ability: Good writing skills, able to write attractive copy.
Communication skills: able to effectively communicate with clients and team members.
Psychological resilience: Good psychological resilience, able to remain calm under pressure.
Language proficiency: Spanish and English can be used as working languages

Requerimientos

• Educación mínima: Educación superior - Licenciatura
• 1 año de experiencia
• Idiomas: Inglés
• Edad: entre 25 y 35 años
• Conocimientos: Aprendizaje, Publicidad, Servicio al cliente, Google BigTable, Google Dremel, Mercadeo
• Licencias de conducir: C
• Disponibilidad de viajar: Si
• Disponibilidad de cambio de residencia: Si

Palabras clave: publicity, advertising, publicidad

Hace 5 horas

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